Frequently asked questions.

SparkNow is a communications platform for businesses. You can send SMS, WhatsApp, RCS and voice calls, run a cloud call center, and use AI voice agents and chatbots, all from one panel with one wallet.

Businesses of every size that talk to customers: clinics, colleges, online stores, builders, banks, retailers and logistics companies, plus agencies that resell to their own clients.

Many customers send their first WhatsApp or SMS within a few days. The main waiting time is for DLT, Meta or RCS approvals, which we help you complete.

Yes. We help with DLT registration, WhatsApp onboarding, template writing, IVR design and AI agent setup.

Messages can be sent in any Indian language using Unicode. Our support team speaks Telugu, Hindi and English, and AI agents speak English and Hindi, with more languages being added.

The most common reasons are a mismatch with the registered DLT template, a link or number that isn't whitelisted, a promotional message to a DND number, or the phone being switched off. The delivery report shows the reason for each number.

You can register several headers on DLT, for example one per brand, and choose which to use for each message.

It's longer than one SMS part (160 English or 70 Unicode characters), or a special character made it Unicode.

Standard sender IDs can't receive replies. Use a missed-call number, a short link or a virtual number to collect responses.

Meta grants verified badges to eligible, notable businesses that apply. We help you apply once your account is active, but approval is Meta's decision.

Yes, to customers who have opted in, using approved templates. Daily sending limits grow as your number builds a good quality rating.

No. A number used on the API can't be used in the regular WhatsApp or WhatsApp Business app at the same time.

Usually because of the wrong category, unclear variables, or wording Meta's policies don't allow. See our template approval tips in the guides.

SparkNow sends your SMS fallback instead, so the customer still gets the message.

Yes, as an MP3 or WAV file, or use text-to-speech in several Indian languages.

Yes. Voice OBD, IVR and AI agent calls can transfer callers to an agent's phone or a call center queue.

No. Agents use a browser or the mobile app, and everything runs in the cloud.

The agent answers from the information you provide and follows the rules you set. If it isn't sure, it says so, takes a message or transfers to a person.

Yes. Each call is recorded, transcribed and summarised so your team can review it.

Yes. Tap the SparkNow icon at the bottom right of any page to try a demo conversation.

Through prepaid top-ups with GST invoices. Enterprise customers can discuss postpaid billing.

We use encryption, access controls and logging, and process data under India's DPDP Act. See our privacy policy.

Yes. See the reseller programme for white-label panels and partner rates.

Email [email protected] or use the contact form. We reply within one working day.