Cloud call center · IVR

A full call center, without the hardware.

Virtual numbers, IVR menus, smart routing and call recording that run in the cloud. Your agents answer from a browser or their own mobile phones, in the office or at home.

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call-flow / main-line
Welcome to Sri Lakshmi ClinicsIVR
Press 1Book appointment
Press 2Lab reports
Press 3Talk to reception
ONAnitha · ReceptionAvailable
ONKiran · AppointmentsOn call 02:14

Sample call flow

Virtual numbersLandline-style, mobile and toll-free
Multi-level IVRDrag-and-drop call menus
Agents anywhereBrowser or mobile app
Every call recordedWith search and playback

Use cases

Every call answered by the right person.

Inbound

Customer support lines

Route callers by language, product or priority, and keep them informed while they wait.

Outbound

Sales calling

Click-to-call from your CRM or a lead list, with auto-dialing and call outcomes logged.

Branches

Multi-location businesses

One number for the whole business that routes to the nearest branch or the right department.

After hours

Missed call capture

Every missed call becomes a callback task, an SMS or WhatsApp reply, or a voicemail.

Tracking

Campaign call tracking

Separate numbers for ads, print and hoardings show which campaigns make the phone ring.

Remote

Work-from-home teams

Agents take calls on their own phones while the business number stays hidden.

Features

Everything your phone team needs.

Virtual and toll-free numbers

Get landline-style, mobile or toll-free numbers for your business, active in days, with no physical lines.

IVR builder

Design multi-level menus with business hours, holidays and languages using a drag-and-drop editor.

Smart call routing

Round-robin, skill-based, sticky-agent and time-based routing, so callers reach the right person.

Agent apps

Agents answer from a browser softphone or the mobile app, with caller details on screen.

Call recording

Record every call automatically, then search and play recordings by number, agent or date.

Live monitoring

Supervisors can listen, whisper to the agent or join a call for training and escalations.

CRM integration

Connect to Zoho, Salesforce, LeadSquared or your own CRM for click-to-call and automatic call logs.

Call analytics

Missed calls, wait times, answer rates and agent performance on a live dashboard.

How it works

Set up your cloud call center in four steps.

  1. Step 1

    Choose numbers

    Pick virtual, mobile or toll-free numbers, or port your existing number.

  2. Step 2

    Design your IVR

    Record greetings and build menus for departments, languages and business hours.

  3. Step 3

    Add your agents

    Invite agents, set teams and routing rules, and install the app.

  4. Step 4

    Go live

    Publish the number and track every call on the dashboard.

Why it matters

From missed calls to managed calls.

Traditional phone lines

  • Calls ring one desk phone and go unanswered
  • No idea how many calls were missed
  • Personal mobile numbers shared with customers
  • Expensive hardware and maintenance contracts

SparkNow cloud call center

  • Calls routed to whoever is free, anywhere
  • Every missed call logged and followed up
  • One business number, agents' numbers hidden
  • Runs in the cloud, set up in days

Developers

Click-to-call and call logs from your CRM.

Connect an agent and a customer with one request. Call recordings and outcomes are posted to your webhook.

Read the API overview

# Connect an agent to a customer (sample request, full docs on sign-up)
curl -X POST https://api.sparknow.co.in/v1/calls/click-to-call \
  -H "Authorization: Bearer $SPARKNOW_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "agent": "+919800000001",
    "customer": "+919800000000",
    "caller_id": "+914000000000",
    "record": true
  }'
import { SparkNow } from "@sparknow/sdk";  // sample
const sn = new SparkNow(process.env.SPARKNOW_KEY);

const res = await sn.calls.clickToCall({
  agent: "+919800000001",
  customer: "+919800000000",
  callerId: "+914000000000",
  record: true,
});
console.log(res.id, res.status);
import os
from sparknow import SparkNow  # sample
sn = SparkNow(os.environ["SPARKNOW_KEY"])

res = sn.calls.click_to_call(
    agent="+919800000001",
    customer="+919800000000",
    caller_id="+914000000000",
    record=True,
)
print(res.id, res.status)

FAQ

Questions, answered.

Still unsure? Ask Spark, our AI agent in the corner, or talk to our team.

Do I need any hardware?

No. SparkNow runs in the cloud. Agents need a computer with internet or a smartphone.

Can I keep my existing number?

In many cases you can forward or port your existing number. Otherwise we'll give you a new virtual or toll-free number.

Can agents work from home?

Yes. Agents answer from the mobile app or a browser anywhere, and customers only see the business number.

What is an IVR?

An IVR (interactive voice response) greets callers and offers a menu, such as press 1 for sales, so each call reaches the right team without a receptionist.

How is the call center charged?

Typically a monthly fee per agent or per number, plus call minutes. Book a demo for a quote based on your team size.

Ready to spark every interaction?

See SparkNow on your own use case in a 20-minute demo, or ask our AI agent right now.

Book a demo